About Us

Crafty Pixels builds and integrates go-to-market systems for B2B teams and agencies: HubSpot/Marketo/Salesforce, WordPress, data pipelines, and now AI-assisted workflows. Our focus is reliability—clean data, observable automations, and agent guardrails (approvals, audit trails, evals) so systems scale without becoming brittle.

We’re a team of tech enthusiasts scattered worldwide, but Crafty Pixels deeply resonates with New Zealand’s progressive stance on community and the environment. Drawing inspiration from the indigenous worldview, our approach reflects sustainability and global unity.

Business units

Crafty Ventures + Crafty Digital

We started with a focus on building products and later diversified to offering software services to customers. Even though both units now function independently, this blend has created a unique DNA that puts equal emphasis on product design, user experience, and solid engineering.

Our Philosophy

When you partner with Crafty Pixels, you’re not just gaining a vendor; you’re gaining a team member. We embed ourselves into your objectives, striving to excel, being responsive, and focusing on long-term success.

People over Technology

We believe software should empower people, not get in their way.

Team over showmanship​

We value collaboration and collective effort over individual fame.

Progress over Perfection​

We prefer iterative improvements and timely launches over late and perfect releases.

What We Offer

At Crafty Pixels, we go beyond the typical tech agency model. Our unique blend of passion and expertise is evident in every project we undertake, whether it’s web development, digital marketing, or cutting-edge software creation. Our global experience, gained from a diverse array of projects, is our differentiator.

But what truly sets us apart is our dual focus. Alongside our service-oriented teams that provide top-notch support in Web Development, Marketing Automation, and CRM, we have dedicated small teams nurturing our proprietary products. This balanced ecosystem allows us to bring you the best of both worlds: innovative solutions and exceptional service.

Would you like to elevate your digital presence?

Let's talk

This short-call will allow us to learn more about each other and serves as part of the discovery process.